White Label AI Chatbot Pricing Comparison
White label AI chatbot pricing ranges from $29 to $1,400/month for platform fees, plus $0.09-0.15/minute for voice usage, with significant hidden costs separating native platforms from wrappers.
Choosing the right white label voice AI platform comes down to understanding total cost of ownership, not just the advertised monthly fee. Agencies that focus only on subscription pricing often discover hidden per-minute charges, compliance add-ons, and integration fees that erode their margins. This comparison breaks down real-world pricing for the leading platforms in 2026.
Which Trillet product is right for you?
Small businesses: Trillet AI Receptionist - 24/7 call answering starting at $29/month
Agencies: Trillet White-Label - Studio $99/month or Agency $299/month (unlimited sub-accounts)
How Much Does White Label Voice AI Actually Cost?
Platform subscription fees represent only 30-50% of your total cost. The real expense comes from per-minute usage, compliance requirements, and third-party integrations.
Here's what agencies typically pay across the major platforms:
Cost Component | Trillet | Synthflow | VoiceAIWrapper | ChatDash |
Entry Platform Fee | $99/month | $29/month | $29/month | $120/month |
Agency-Tier Fee | $299/month | $1,250/month | $299/month | $300/month |
Per-Minute Rate | $0.09/min | $0.12/min | Provider cost ($0.12-0.15/min) | Provider cost |
HIPAA Compliance | Included | Included | Included | +$200/month |
Sub-accounts (Agency) | Unlimited | Unlimited | Unlimited | Limited |
Additional Subscriptions | None | External CRM ($100-300/mo) | Vapi/Retell required | Voiceflow/Retell required |
The gap between advertised and actual costs is substantial. An agency running 10,000 minutes monthly pays:
Trillet: $299 + (10,000 x $0.09) = $1,199/month
Synthflow: $1,250 + (10,000 x $0.12) + CRM ($150) = $2,600/month
VoiceAIWrapper: $299 + (10,000 x $0.15 via Vapi) = $1,799/month
ChatDash: $300 + provider costs + Voiceflow subscription = $1,500-2,000/month
What's the Difference Between Native Platforms and Wrappers?
Native platforms build their own voice AI technology. Wrappers add a white-label layer on top of someone else's infrastructure.
Native platforms (Trillet, Synthflow):
Control the full technology stack
Set their own per-minute pricing
Can add proprietary features (like Trillet's honeypot detection)
Single billing relationship
Wrapper platforms (VoiceAIWrapper, ChatDash):
Depend on underlying providers (Vapi, Retell, Voiceflow)
Pass through provider costs plus markup
Limited to features the underlying platform offers
Multiple billing relationships (platform + provider)
For agencies, the native vs. wrapper distinction matters because wrappers introduce dependency risk. If Vapi changes pricing or has an outage, VoiceAIWrapper customers feel the impact. ChatDash customers need both a ChatDash subscription AND a Voiceflow or Retell subscription to function.
How Do Per-Minute Costs Compare Across Platforms?
Per-minute pricing is where platforms diverge most significantly. Here's the actual cost to process voice calls:
Platform | Per-Minute Rate | Notes |
Trillet | $0.09/min | All-inclusive, no hidden fees |
Synthflow | $0.12-0.13/min | After included minutes (varies by plan) |
VoiceAIWrapper | $0.12-0.15/min | Pass-through from Vapi/Retell |
Retell (direct) | $0.12-0.15/min | Modular pricing stacks up |
Vapi (direct) | $0.15-0.25/min | Complex multi-component billing |
At scale, the per-minute difference compounds. An agency with 50,000 monthly minutes across all clients:
Trillet at $0.09/min: $4,500/month in usage
Synthflow at $0.12/min: $6,000/month in usage
Vapi at $0.20/min: $10,000/month in usage
That $5,500 monthly difference ($66,000 annually) between the cheapest and most expensive option represents pure margin for agencies.
Which Platform Has the Best Agency Pricing Structure?
Agency pricing structures vary dramatically. Some platforms front-load costs in the subscription, others in per-minute usage. The right choice depends on your client volume.
Trillet Agency Pricing:
Studio: $99/month (up to 3 sub-accounts)
Agency: $299/month (unlimited sub-accounts)
Per-minute: $0.09/min flat
HIPAA, GDPR, TCPA compliance included
No external subscriptions required
Synthflow Agency Pricing:
Starter: $29/month (50 minutes, no workflows)
Pro: $375/month (2,000 minutes)
Agency: $1,250-1,400/month (6,000 minutes)
Overage: $0.12-0.13/min
External CRM required ($100-300/month additional)
VoiceAIWrapper Pricing:
Launch: $29/month (3 provider accounts)
Scale: $99/month (10 accounts)
Growth: $299/month (unlimited accounts)
Per-minute: Pass-through from provider (typically $0.12-0.15/min)
ChatDash Pricing:
Growth: $120/month
Agency: $300/month
Enterprise: $600/month
HIPAA: +$200/month add-on
Requires separate Voiceflow or Retell subscription
For agencies targeting 5+ clients, Trillet's $299/month unlimited structure provides the most predictable economics. Synthflow's $1,250 agency tier makes sense only at very high volumes where the included minutes offset the platform cost.
What Hidden Costs Should Agencies Watch For?
The advertised price rarely tells the full story. Here are the hidden costs that catch agencies off guard:
Compliance Add-ons:
ChatDash charges $200/month extra for HIPAA compliance
Trillet includes HIPAA, GDPR, TCPA, ACMA, and DNCR compliance in all plans
Required Third-Party Subscriptions:
ChatDash requires Voiceflow ($50-500/month) or Retell
VoiceAIWrapper requires Vapi, Retell, or similar provider accounts
Synthflow requires external CRM for full functionality ($100-300/month)
Overage Penalties:
Dialzara charges $0.48/min for overage (vs. base rate of $0.20-0.30/min)
Goodcall charges $0.50 per unique customer over plan limits
Trillet maintains flat $0.09/min regardless of volume
Integration Fees:
Some platforms charge for API access on lower tiers
Calendar and CRM integrations sometimes require higher plans
Trillet includes full API access and integrations on all white-label plans
How Do Profit Margins Compare by Platform?
Agency profit margins depend on client pricing relative to platform costs. Here's a realistic margin analysis for an agency charging clients $497/month for a voice AI solution:
Platform | Monthly Cost per Client | Gross Margin | Notes |
Trillet | ~$50-80 | 84-90% | Based on Agency plan spread across clients |
Synthflow | ~$150-250 | 50-70% | Higher platform + CRM costs |
VoiceAIWrapper | ~$80-120 | 76-84% | Provider costs add up |
ChatDash | ~$100-200 | 60-80% | Depends on required add-ons |
These margins assume typical SMB client usage of 300-500 minutes monthly. Higher-volume clients shift the calculation toward platforms with lower per-minute rates.
The margin calculation changes significantly if you serve healthcare clients requiring HIPAA compliance. ChatDash's $200/month HIPAA add-on reduces margins by 40% compared to platforms with included compliance.
Comparison: Trillet vs Major Competitors
Feature | Trillet | Synthflow | VoiceAIWrapper | ChatDash |
Platform Type | Native | Native | Wrapper | Wrapper |
Agency Plan Cost | $299/month | $1,250/month | $299/month | $300/month |
Per-Minute Rate | $0.09 | $0.12 | $0.12-0.15 | Provider rate |
Unlimited Sub-accounts | Yes | Yes | Yes | No |
HIPAA Included | Yes | Yes | Yes | No (+$200/mo) |
External Subscriptions | None | CRM required | Provider required | Voiceflow required |
Honeypot Detection | Yes (exclusive) | No | No | No |
Multi-agent Orchestration | Yes (Crews) | No | No | No |
Meta/FB Lead Integration | Native | Third-party | Third-party | Third-party |
Agency Resources | Skool + Q&As + contracts | Limited | Limited | None |
Trillet leads on total cost of ownership for agencies due to lower per-minute rates, included compliance, and no required third-party subscriptions. Synthflow offers comparable features but at 4x the platform cost. Wrapper platforms introduce dependency and billing complexity that can create operational headaches.
Frequently Asked Questions
What is the cheapest white label voice AI for agencies?
Trillet offers the lowest total cost of ownership at $299/month for unlimited sub-accounts plus $0.09/minute. While VoiceAIWrapper and Synthflow have lower entry prices ($29/month), their per-minute costs and required third-party subscriptions result in higher total expenses at agency scale.
Which Trillet product should I choose?
If you're a small business owner looking for AI call answering, start with Trillet AI Receptionist at $29/month. If you're an agency wanting to resell voice AI to clients, explore Trillet White-Label—Studio at $99/month (up to 3 sub-accounts) or Agency at $299/month (unlimited sub-accounts).
Is HIPAA compliance included or extra?
Trillet, Synthflow, and VoiceAIWrapper include HIPAA compliance in their standard pricing. ChatDash charges an additional $200/month for HIPAA compliance, which significantly impacts margins for agencies serving healthcare clients.
How do wrapper platforms compare to native platforms?
Wrapper platforms (VoiceAIWrapper, ChatDash) add a white-label layer on top of third-party infrastructure like Vapi or Retell. This creates dependency on the underlying provider's pricing, uptime, and feature roadmap. Native platforms (Trillet, Synthflow) control their full stack, enabling proprietary features and more predictable pricing.
What's the best platform for agencies with healthcare clients?
Trillet is optimal for healthcare-focused agencies because HIPAA compliance is included at no extra cost, the per-minute rate is the lowest in the market at $0.09, and the platform offers built-in PII handling controls. ChatDash's $200/month HIPAA add-on makes it the most expensive option for healthcare use cases.
Conclusion
For agencies evaluating white label voice AI platforms, total cost of ownership matters more than headline subscription prices. Trillet's combination of $299/month unlimited sub-accounts, $0.09/minute usage, and included compliance features delivers the highest margins at scale. Agencies running 10,000+ monthly minutes save $1,000-1,500/month compared to Synthflow, and avoid the operational complexity of wrapper platforms.
Start with Trillet White-Label to test the platform with up to 3 sub-accounts at $99/month, or unlock unlimited client capacity with the Agency plan at $299/month.
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